Support Beyond the #Selfie Project on @Crowdtilt

There are many things that one can do with $25 and supporting a crowdfunding campaign is one of them. We are happy to announce that have started our campaign in support of our Beyond the #Selfie Project. With a minimum of $25 you can help girls from underprivileged households to attend our photography summer camp while giving them an experience to last a lifetime.    

Most kids have access to a camera or a mobile device that can take pictures, but how do they process what they see? How do they portray themselves? How do they communicate in the language of images in a digitally saturated society that produces over 60 billion images each month on Facebook alone?

This one-week intensive summer camp is designed to empower girls to express themselves through the art and craft of self-portrait photography. Through a series of creative photo assignments, field-trips, and slideshow presentations participants will be introduced to the creative fundamentals of photography such as composition, perspective, tone, space, timing and how to use light and shadow to create compelling and artistic photography. Participants will also learn basic photo-editing skills and curate a photo show for family and friends, and create and design a photo book featuring their self-portraits and writings. Continue reading

What does it take to raise confident women in today’s society?

DSC00679Being a young woman in today’s society is not an easy and effortless thing to be. Although there were some attempts by a few brands to use the media to tell women that they are sufficient  just by being themselves, the messages that we are not good enough as women are still predominant. Based on many conducted surveys, young women are faced with the challenge of belonging in the society and, in order to feel accepted, some of them go to extreme measures.

What we know for sure is that positive self esteem is a key source to change the way women look at themselves. Confidence attracts excellence and vice-versa. What does it take to raise confident women in today’s society?

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Summer Photography Camp for Girls: Exploring Self-Portraiture

LTP-'THE-BEST-PART-OF-ME'-Hands We are excited to announce that we have partnered with Diana Nazareth . Lifestyle Photographer to run a summer camp on photography for girls in Toronto.

This one-week intensive summer camp is designed to empower girls to express themselves through the art and craft of self-portrait photography. Through a series of creative photo assignments, field-trips, and slideshow presentations participants will be introduced to the creative fundamentals of photography such as composition, perspective, tone, space, timing and how to use light and shadow to create compelling and artistic photography. Participants will also learn basic photo-editing skills and curate a photo show for family and friends, and create and design a photo book featuring their self-portraits and writings. Continue reading

Science Fair Journey Of An Award Winning Canadian Female Scientist

It can start with a spark, a moment of curiosity. It can start while discovering innovative ideas come to life. It can start with a question raised, a clip from a show, a game, and, in this case, a poster. The discussion of how to get more women interested in STEM fields, commonly known as Science Technology Engineering and Mathematics, continues as does the struggles to figure out the “how”. As a mission to encourage more girls and young women to follow their curiosity in the rewarding fields of STEM, it is imperative to bring to surface lived experiences of other young women and expose their reality of the journey involved in any of these fields. As Canadians it makes it for a sweeter reality to know that an aspiring young woman scientist has represented Canada internationally at Science Fairs bringing home awards for her scientific discoveries.

Jessie MacAlpine has done all of that, all because of her love for science. She is a great example, a great mentor to girls and young women who may have that curious thought of what is it like to be a scientist. She is a leader and an inspiration to little girls who dream that one day they can too become successful while making a difference though science.

I hope that her story will encourage girls and young women to pursue their dreams and take on challenges because making a difference is just as rewarding as the journey to leadership. Continue reading

Canadian Women in Tech: Are we planting the seeds early enough?

blogIt is imperative to realize that, when it comes to technology and social media, it is harder for Canadians to find the resources available to them compared to our neighbours from across the border. Not to mention that the opportunities for young women in this sector are much more limited.

There are many key findings which suggest that this is true and through research one can see that support is much limited to Canadians in this sector.  If we go in deeper and analyze the marginalized communities of a big Canadian city such as Toronto, for example, one can clearly see that opportunities become minimal particularly to young girls.

Many agencies that serve such demographic do not focus on making available education in career advancement which is cutting edge and up to date to what an employer is looking for. Before we even get to the discussion of job opportunities we must acknowledge the fact that when it comes to any of the male dominated subjects of Science, Technology, Engineering and Mathematics ( STEM), we are dealing with a systemic fact that young girls are not introduced to such studies early enough for them to generate an interest in this topic. Continue reading